GeekBrief was a popular video podcast that delivered “shiny, happy tech news.” With a large following and high production value, the show had a lot going for it, but the existing identity didn’t reflect the nature and values of the hosts or the tech industry.
Working with host and producer Cali Lewis, I created a new identity designed to appeal to the tech-savvy-yet-approachable audience and to inject that extra energy into the show. The logo and supporting graphics appeared on the website, show titles, stationery, and even a metal sign cut with a plasma torch.
Brand Identity, Digital Design, Print Design
branding, identity, internet, logo, podcast, stationery