How to Fascinate
Following her second book, Fascinate, author Sally Hogshead turned the principles she discovered into an analytical tool and education system anyone can use to grow and refine his personal or business communications.
Starship worked with Sally’s team on the design of The Fascination Report — delivered to everyone who takes the online assessment. In addition, we created a comprehensive ebook covering all 7 of the Fascination Triggers, several shorter ebooks covering specific topics, and preliminary designs for the website interface.
The graphic style has persisted through several evolutions. Sally has since released a subsequent book, How The World Sees You, building on the original research and the findings of recent online publishing efforts.
Final website developed externally.
Brand Identity, Digital Design, Environmental, Print Design, Web Design
author, books, ebooks, training